Sunday

Are you practicing law in a bad economy?


Think you practice in the state with the worst economy? Think again.

Everyone seems to know that California is in the biggest economic trouble, with an economy in the dumpster, high unemployment, and no easy way to fix any of it. That makes practicing law in California tougher than practically anywhere. What may surprise many attorneys is not California at all. It’s the other states that are so very close to their own economic abyss. And that abyss can kill a law office's bottom line.

After all, when people can't afford a lawyer, people don't hire a lawyer. When that happens, they lose, the lawyer loses --- and so does the legal system itself because it never has the chance to give people their day in court. The economy in general affects the economy of lawyers specifically.

There’s a new study out that has looked at the economy of all 50 states and ranked them.

The PEW Charitable Trusts has crunched state numbers for more than a decade, with a goal of making state governments stronger in order to improve the services we all get for our tax dollars. Part of that includes reporting on the bad times and, as we all know, we are now in a blockbuster bad time.

They looked at numerous factors to come up with a scorecard for each state: foreclosures, budget gaps, loss of revenue, unemployment, how easy or hard it is for each state to raise its taxes in order to cover shortfalls, etc. All of those things affect the ability of consumers to afford legal representation.

With a “30" score being the worst and a lower score being better, here’s the “top 10" of the worst state economies, in order: California, Arizona, Rhode Island, Michigan, Oregon, Nevada, Florida, New Jersey, Illinois, and Wisconsin.

Wyoming, Nebraska and Iowa scored the best. So if that's where you practice law, don't move your practice.

So where does your state fit? Ohio is almost the center of the list while Georgia’s budget gap put it just a hair behind the auto belt states of Michigan-Wisconsin-Illinois by one point.

The worst ten states account for nearly a third of the US population and economy, which is why those states in particular matter to all of us.

What the study shows is just how much farther the US economy has to go, although there are bright spots of how hard some states are trying. Wyoming, for instance, had a 19.7% drop in revenue but managed to come with 2% of balancing its budget.

Law firms will get through this as the economy starts to get better and better, but if history has shown anything, it’ll be a longer road than anyone wants it to be.

Wednesday

Google Legal Research is Here and Now


Google the noun has become google the verb. That's old news. How about Googling your legal research? And it's here right now. Beta, yeah. But it works.

Granted Westlaw and Lexis have no reason to lose sleep right now, but it's coming. After all, they offer a lot more than just court cases and their own methodology and search techniques have been honed to fit the lawyer's mind from decades of experimentation. But Google is free, and that's tempting to new young lawyers who don't have the resources to sign up for the paid services that offer a lot more bang for the buck.

Google Scholar is a database that Google has been quietly building and they've now added the ability to search court opinions from the US District Courts, the US Court of Appeals, the US Supreme Court and from all fifty states.

It's got the familiar Google interface and the only obvious thing that distinguishes it from the "home" Google search engine web site page is the smaller print under the "Google" that says "Scholar Beta." And the searching is easy, but a bit clumsy and it'll take some time to get used to.
But it's biggest advantage? Limit yourself to one state and a time frame of say the last 9 years and plug in a specific phrase or topic, like "lemon law" for instance, and in a flash you will get all the court decision there are. No waiting. No hourglass busy icon. No time to even lift your coffee cup up off the desk. It's that fast. Okay, I know you're thinking it ... it's "google fast."

You can use the "advanced" link to limit your search to one or more jurisdictions and you can search by date ranges. Like Google itself, it's slick and simple. Maybe too simple for lawyers to get used to, but the next generation of law students? It's right up their alley.

But there's lots of questions. After all, it is beta.

Who knows how deep the content is, how often will it be updated, where does the data come from, and just how strong is Google's committment to legal research --- or does beta mean maybe it'll be around next month, and maybe it won't? No one seems to know for sure, so for now take a spin and see what you think. Like it or hate it, let us know and we'll report back.

Ron Burdge
Helping lawyers help their clients since 1978.

Friday

Marketing Lessons from a PI Firm

Jim Reed, a personal injury attorney in Elmira, New York says his firm is thriving in this down economy and he has a few ideas posted to one of TechnoLawyer.com's listserves that are well worth passing on here (and if you don't subscribed to TechnoLawyer, you should; it's a great way to stay on top of the law office technology).

I am very pleased to report that my firm is kicking butt in 2009. Our #'s for the year are up more than 25%. This follows several years of good results so our current success is no short-term blip. With that said, continuing success is our daily mantra and we do not rest on our laurels …

Our success is a culmination of many factors that we have been working on for years:• Hire great employees (and fire the bad ones!).

• Focus on niche practices & create blogs for each niche (ie. NYInjuryLawBlog.com).
• Work with a savvy marketing firm (Mark Merenda from SmartMarketing) and make marketing part of your daily "work",
• Jettison underperforming practice areas and/or partners.
• Invest in the best technology and train your entire team how to use it.

Most important of all … just do one thing, every single day, to make your firm just one little bit better than the day before.

It never ceases to amaze me that success is the culmination of many little things, done day after day, rather than some huge "new" program or project.

Check out his firm site: www.zifflaw.com and his blog at: www.NYInjuryLawBlog.com

He's absolutely right that each day you need to do at least one thing that markets your firm and makes it better than the day before. That's a great tip on how to build (and keep building) a great practice.

Ron Burdge
www.TheLawCoach.com
Helping lawyers help people since 1978.